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Sunday, January 6, 2013

Mahro Marward ... One step taken for a Giant leap!


                                       RCC Platinum comes of age...  


That's the feeling I had in the closing  moments of Mahro Marwad... It is not that a fund raiser was conceptualised for the first time by Platinos, nor was it the first time that a few people were very excited about generating funds for noble causes. In fact,  I have been in many of those committees that set out to achieve similar goals. Our attempts have ranged from trying to get Atif Aslam to sing for us, to Kailash Kher, to World Food Festival.  We in fact joined hands with RCC, Rajasthan Association Tamil Nadu & Rajasthan Foundation to host Pushkar back in 2006, and all involved will love to recall what a 'pull'kar it was...

But, it was the first time that somebody showed a lot of conviction, and Platinos rallied behind that conviction. Kudos to Harish, Abhishek and the team for having pulled it off. Writing this piece and reading this piece isn't even a fraction of effort that this team had put in. 

Having started on the path of bringing Kailash Kher back in August and not beings able to complete the marathon, the team was desperate to make it happen this time around. Operation Mahro Marwad was started with an intent to create history, and the team managed to create one. Right from selecting the theme, to selecting the artists, finalising the venue, to getting the sponsors and to finalising the art work, decisions had to be meticulously executed, because, this time RCC Platinum would be in front of the society creating its own.
Attention was paid to small things - the design of tickets and publicity material, which was appreciated by one and all; the ambience at the venue - the bandhnis; the dress code of Platinos - remember the royally dressed people on the royal evening... Thanks Platinos for turning out in dress code that evening.
The two big tasks that has to be accomplished for the show to achieve its primary tasks were to of course get the sponsors - people who would trust e ability of Platinos; and to sell those 1,192 tickets. Both were easily achieved, respectively with the great work from Harish (on sponsors) and the combined effort of Platinos in selling tickets. Worthy of specific mention would be the ticket selling efforts of Sanjeev Dugar and Dharmendar Luniya.

The Dhwani troupe did a great job of singing excellent and melodious Folk Songs of Rajasthan to the audience. Each of the songs were well appreciated and enjoyed. Not to mention the outstanding show by the khad taal players, which was loved by the audience. Post the show, I know there are quite few fans of Rajasthani Folk Songs, including yours truly, who have taken up to listening to Marwadi music.
Platinos! This is well begun... Where do we go from here? We launched 'Paani' that evening. Recall? Paani was the project that was conceived at sTaMpEdE... A project like Paani, requires not only finances, but resources both human and mechanical and of course a lot of time. So, let's pool up and create more history in the years to come...
In pursuit of Purple Patch... Dhiraj Bothra